Wednesday 15 September 2010

Of Symbian, new CEO, HW and SW...

Symbian and the Case of Growing Noticeable -- a great write up by Antoine Wright

http://arjw.wordpress.com/2010/09/15/symbian-and-the-case-of-growing-noticeable/

Much better thought out details of some similar ideas that I've had, in response to a friend asking for comments on this article:

Nokia’s New CEO: Challenges | Monday Note

which I replied on FB and just copying it here:

"there are definitely a lot of challenges for the new CEO. however i personally don't think that adding (or replacing) another OS to our portfolio is the answer. many people have speculated/suggested Android, some even WinMo and RIM. sure we've had a couple of rough years with Symbian and also the transition from Maemo to Meego. but I think we made a good move acquiring Trolltech (Qt) and Symbian -- and then made them open. (although that added growing pains to the past two years as well.) in this way Nokia has control over the main directions the OSes take, yet avail these open platforms for developers. there are great strides made for Symbian^3 and towards Symbian^4 as well as Meego, and I think we'll be seeing some nice results soon but we have to keep the momentum. NOT reducing effort or giving up altogether and jump onto another platform controlled by another company. that would be a stupid move, imo.

(btw, it's not that i dislike Android or other OSes, i've played with Android and i quite like it. i just don't think it's the right choice for Nokia in the foreseeable future.)

the challenges, then, are in other areas. Marketing, for one. not MORE marketing, but better. also improving support for developers, making the development for Symbian/Meego platforms desirable and easy (as in smooth process for publish apps, not necessarily easy in terms of programming, although Qt is rather fun to use once you get the basics down). because at the end of the day, 99% of phone users won't know/care about the details of the OS in their phones, but rather how their phones can enrich their lives with useful/entertaining apps and services. and speaking of services, another challenge will be to better integrate Ovi with the phones, as well as Ovi itself as a service platform."

Rounding up with some media... an excellent demo from Nokia World of Nokia C7 running Symbian^3

Nokia C7 hands-on Overview at Nokia World 2010

a pic which i took, edited and tweeted; and in turn prompted Antoine to write a poem!

My dear job, have i told you lately that i love you? (photographer: N97 mini, editor: N8)

http://arjw.wordpress.com/2010/09/14/poem-dear-job/

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Update 17/9/2010:

One more article my friend linked to: http://daringfireball.net/2010/09/nokia_next
talking about HW vs SW in Nokia, and he mentioned that SW must come first.

My response:

yeah we're still rather HW focused, and i agree we need to make it more about the software and Ux. i just don't agree with "one software platform" or "moving to Android/WinMo7" as being the solution.

i've read a very different “competitive analysis” of the iPhone as the one mentioned in the article. that's another problem in big companies - many duplicate efforts.

(then another commenter comparing Nokia to Windows (Microsoft), HP and Dell etc.)

Me again:

well, there are hardware companies (HTC, Dell, Samsung if you ignore Bada) and there are software companies (Google, Microsoft). so it's not surprising that HW companies focus on HW, SW companies focus on SW. Nokia and Apple are both. however Apple basically makes 1 OS for 1 phone, whereas Nokia has multiple OSes for many many many phones. one model is not necessarily better than the other, but given what we have,we've got to make it work. and having both HW and SW means there needs to be a workable and profitable balance, and Nokia is still learning to be a SW company finally with all the SW assets under one roof (as mentioned previously, Symbian, Qt, and Meego (with Intel) which are all fairly recent mergers).

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